Social Media Archives - MedCity News https://medcitynews.com/tag/social-media/ Healthcare technology news, life science current events Wed, 20 Sep 2023 23:46:06 +0000 en-US hourly 1 https://wordpress.org/?v=6.3.1 https://medcitynews.com/uploads/2021/03/cropped-mblue-32x32.png Social Media Archives - MedCity News https://medcitynews.com/tag/social-media/ 32 32 40682243 Should More Doctors Be on TikTok? This One Says Yes https://medcitynews.com/2023/09/healthcare-tiktok-social-media/ https://medcitynews.com/2023/09/healthcare-tiktok-social-media/#respond Wed, 20 Sep 2023 19:49:52 +0000 https://medcitynews.com/?p=649290

Gastroenterologist Dr. Austin Chiang has about a decade of experience as a physician influencer on social media. During a conference in Chicago, he encouraged more providers to share their expertise on social media. By having a presence on these platforms, healthcare professionals demonstrate their commitment to meeting patients where they are, he said.

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Recent Abbott Snafu Shines Spotlight on Social Media’s Role in Public Health Crisis Response https://medcitynews.com/2023/07/abbott-diabetes-social-media-twitter/ https://medcitynews.com/2023/07/abbott-diabetes-social-media-twitter/#respond Mon, 24 Jul 2023 20:24:56 +0000 https://medcitynews.com/?p=642450

Social media should play a bigger part in public health crisis planning, according to a recent analysis. The analysis explored the crucial role that Twitter and other social media platforms played when the app for Abbott’s FreeStyle Libre system crashed earlier this month in the U.K.

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Here’s how PeerCapsule is building a collaboration platform to jumpstart medical research https://medcitynews.com/2022/06/heres-how-peercapsule-is-building-a-collaboration-platform-to-jumpstart-medical-research/ https://medcitynews.com/2022/06/heres-how-peercapsule-is-building-a-collaboration-platform-to-jumpstart-medical-research/#respond Tue, 21 Jun 2022 18:27:17 +0000 https://medcitynews.com/?p=592154

PeerCapsule, a Phoenix-based company developing a collaboration platform for professional healthcare associations, recently received funding from AWS’ accelerator for early-stage startups led by founders from underrepresented groups. The startup will use the money to scale its platform and help build tools to enable faster clinical research.

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Medical education through Twitter? Pharma’s digital strategy for healthcare [Sponsored] https://medcitynews.com/2022/01/medical-education-through-twitter-pharmas-digital-strategy-for-healthcare-providers/ https://medcitynews.com/2022/01/medical-education-through-twitter-pharmas-digital-strategy-for-healthcare-providers/#respond Fri, 21 Jan 2022 13:00:09 +0000 https://medcitynews.com/?p=566902

“Most Q&As are happening on Twitter. If you’re not doing social listening you’re losing fresh insights into things like disease states.” That was just one of the observations in a new report on how pharma and other life science companies are working with healthcare providers and adapting to improve the patient experience.

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Medical education through Twitter? Pharma’s digital strategy for healthcare providers [Sponsored] https://medcitynews.com/2022/01/medical-education-through-twitter-pharmas-digital-strategy-for-healthcare-providers/ https://medcitynews.com/2022/01/medical-education-through-twitter-pharmas-digital-strategy-for-healthcare-providers/#respond Tue, 04 Jan 2022 12:30:35 +0000 https://medcitynews.com/?p=558878

“Most Q&As are happening on Twitter. If you’re not doing social listening you’re losing fresh insights into things like disease states.” That was just one of the observations in a new report on how pharma and other life science companies are working with healthcare providers and adapting to improve the patient experience.

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Study: Bots amplified pandemic misinformation on social media  https://medcitynews.com/2021/06/study-bots-amplified-pandemic-misinformation-on-social-media/ https://medcitynews.com/2021/06/study-bots-amplified-pandemic-misinformation-on-social-media/#respond Wed, 09 Jun 2021 00:15:36 +0000 https://medcitynews.com/?p=534479

Bots may have played a significant role in circulating misinformation during the Covid-19 pandemic, according to a study published in JAMA Internal Medicine. The study found that Facebook posts in groups most affected by bots were more than twice as likely to misstate the results of a study about masks or share conspiracies. 

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Weekly Cartoon: Social media during social distancing https://medcitynews.com/2020/03/weekly-cartoon-social-media-during-social-distancing/ https://medcitynews.com/2020/03/weekly-cartoon-social-media-during-social-distancing/#respond Thu, 26 Mar 2020 19:31:10 +0000 https://medcitynews.com/?p=483689

Our weekly cartoon shows people discovering the true value of social media during Covid-19.

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AMA urges tech giants to combat misinformation about vaccines https://medcitynews.com/2019/03/ama-urges-tech-giants-to-combat-misinformation-about-vaccines/ https://medcitynews.com/2019/03/ama-urges-tech-giants-to-combat-misinformation-about-vaccines/#respond Thu, 14 Mar 2019 19:57:38 +0000 https://medcitynews.com/?p=452839

In a letter addressed to the CEOs of Facebook, Pinterest, Amazon, Google, Youtube and Twitter, AMA executive vice president CEO James Madara wrote about the medical community’s concern about the spread of misinformation on vaccines.

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How can social media impact behavioral health of teens, young adults for better and for worse? https://medcitynews.com/2018/08/behavioral-health-and-teens/ https://medcitynews.com/2018/08/behavioral-health-and-teens/#respond Thu, 23 Aug 2018 20:16:05 +0000 https://medcitynews.com/?p=444651

Who is more subject to the peer pressure to be perceived as happy, cool and thriving and who isn’t?  The variables that answer this question would probably tell us a lot about how to properly target mental health treatment for this population.

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Facebook stresses interest in blood donations with new feature https://medcitynews.com/2018/05/facebook-blood-donations/ https://medcitynews.com/2018/05/facebook-blood-donations/#respond Thu, 03 May 2018 18:07:44 +0000 https://medcitynews.com/?p=441568

At its F8 conference, the social media giant announced a new capability that enables users in India, Bangladesh and Pakistan to find nearby opportunities to donate blood.

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Health insurers on social media: How five payers stack up https://medcitynews.com/2017/09/health-insurers-social-media/ https://medcitynews.com/2017/09/health-insurers-social-media/#respond Mon, 11 Sep 2017 20:32:59 +0000 https://medcitynews.com/?p=432956

How do the big five health insurers — Aetna, Anthem, Cigna, Humana and UnitedHealthcare — utilize social media? And which ones do the general public view in the most positive light?

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New WEGO Health Experts platform goes beyond company’s pharma base https://medcitynews.com/2017/02/wego-health-experts/ https://medcitynews.com/2017/02/wego-health-experts/#respond Thu, 16 Feb 2017 00:16:06 +0000 https://medcitynews.com/?p=397537

The new WEGO Health Experts is meant to extend the Boston-based company’s reach beyond pharma and life sciences.

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Lilly social media guru Jerry Matczak, who actually listened to patients, dies https://medcitynews.com/2017/02/lilly-social-media-jerry-matczak-dies/ https://medcitynews.com/2017/02/lilly-social-media-jerry-matczak-dies/#respond Sat, 04 Feb 2017 01:02:44 +0000 https://medcitynews.com/?p=396635

Gerald “Jerry” Matczak of Eli Lilly & Co. was a rare breed in the pharmaceutical world, someone who not only embraced social media, but also listened to activist patients.

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HHS scientists get in on ‘rogue’ social media https://medcitynews.com/2017/01/hhs-rogue-social-media/ https://medcitynews.com/2017/01/hhs-rogue-social-media/#respond Thu, 26 Jan 2017 19:01:00 +0000 https://medcitynews.com/?p=395860

@AltHHS describes itself as “Unofficial and unaffiliated resistance account by concerned scientists for humanity.”

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Andy Slavitt is leaving CMS, but his tweets defending Obamacare aren’t going anywhere https://medcitynews.com/2017/01/slavitt-tweets-obamacare/ https://medcitynews.com/2017/01/slavitt-tweets-obamacare/#respond Thu, 19 Jan 2017 17:43:02 +0000 https://medcitynews.com/?p=395210

As the Affordable Care Act is coming under attack by the new Republican-controlled Congress and incoming Trump administration, Slavitt, acting administrator of CMS, isn’t being shy online.

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Cosgrove’s busy week includes anti-vax column linked to Cleveland Clinic https://medcitynews.com/2017/01/cosgrove-anti-vax-cleveland-clinic/ https://medcitynews.com/2017/01/cosgrove-anti-vax-cleveland-clinic/#comments Thu, 12 Jan 2017 12:30:57 +0000 https://medcitynews.com/?p=394559

When he wasn’t taking part in high-powered panel at the StartUp Health Festival in San Francisco or getting a shout-out from President-elect Donald Trump during Trump’s Wednesday news conference, Dr. Toby Cosgrove was in serious damage-control mode back home.

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HealthSparq seeks ‘idiotic’ stories with #WhatTheHealthCare campaign https://medcitynews.com/2016/12/healthsparq-idiotic-stories-whatthehealthcare/ https://medcitynews.com/2016/12/healthsparq-idiotic-stories-whatthehealthcare/#respond Fri, 09 Dec 2016 14:05:05 +0000 https://medcitynews.com/?p=391574

The campaign’s business objective is to put HealthSparq at the forefront of the patient engagement discussion and provide “a brand lift,” said Burt Rosen, vice president and chief marketing officer for the company.

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How BIDMC manages the good and bad of social media https://medcitynews.com/2016/09/bidmc-social-media/ https://medcitynews.com/2016/09/bidmc-social-media/#respond Wed, 28 Sep 2016 19:23:45 +0000 https://medcitynews.com/?p=385658 There is risk associated with the use of social media because any content posted can reflect unfavorably on the physician as well as on the hospital.

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Targeted Facebook ads slash recruitment costs for Michael J. Fox Foundation https://medcitynews.com/2016/09/facebook-recruitment-michael-j-fox/ https://medcitynews.com/2016/09/facebook-recruitment-michael-j-fox/#respond Thu, 22 Sep 2016 02:28:14 +0000 https://medcitynews.com/?p=385113

The average cost of recruiting a trial subject via the targeted Facebook ads was $35, 96 percent less than the $800-per-person average through other means for the Michael J. Fox Foundation study.

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How a health IT CEO shouldn’t behave on social media https://medcitynews.com/2016/06/health-ceo-shouldnt-behave-social-media/ https://medcitynews.com/2016/06/health-ceo-shouldnt-behave-social-media/#comments Thu, 30 Jun 2016 21:23:08 +0000 https://medcitynews.com/?p=378802 It happened this week, and it’s raising questions about what’s appropriate in the professional use of social media.

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Microsoft to buy LinkedIn for $26.2B, healthcare wonders what the future holds https://medcitynews.com/2016/06/microsoft-linkedin/ https://medcitynews.com/2016/06/microsoft-linkedin/#comments Mon, 13 Jun 2016 23:11:44 +0000 https://medcitynews.com/?p=377387

So what does that mean for healthcare? Probably not much in the near term, but there could be some interesting ideas coming in the future.

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Crowdsourced surgical video library GIBLIB launches https://medcitynews.com/2016/06/crowdsourced-surgical-video-library-giblib/ https://medcitynews.com/2016/06/crowdsourced-surgical-video-library-giblib/#respond Wed, 01 Jun 2016 16:01:14 +0000 https://medcitynews.com/?p=376367

The videos are not peer-reviewed before posting. Instead, GIBLIB is relying on the collective wisdom of physicians to determine which videos to prominently feature.

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Hospital social media manager accentuates the positive, but doesn’t ignore the negative https://medcitynews.com/2016/05/hospital-social-media-manager/ https://medcitynews.com/2016/05/hospital-social-media-manager/#respond Thu, 19 May 2016 13:30:34 +0000 https://medcitynews.com/?p=375416

Texas Children’s Hospital’s 13 social media channels include six different Facebook pages, two Twitter accounts, plus YouTube, Instagram and Pinterest. Social Media Specialist Cara Lovan shares her strategy for dealing with both happy and angry people.

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Joan Rivers’ family settles malpractice case, vows to work for patient safety https://medcitynews.com/2016/05/joan-rivers-malpractice-patient-safety/ https://medcitynews.com/2016/05/joan-rivers-malpractice-patient-safety/#comments Fri, 13 May 2016 01:48:27 +0000 https://medcitynews.com/?p=374861

Among the charges was that Yorkville Endoscopy Medical Director Dr. Lawrence Cohen took a selfie with Rivers while she was under anesthesia.

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McKinsey & Google: Pharma needs to seize social media opportunity https://medcitynews.com/2016/04/mckinsey-pharma-social-media/ https://medcitynews.com/2016/04/mckinsey-pharma-social-media/#respond Wed, 27 Apr 2016 17:14:13 +0000 https://medcitynews.com/?p=373521

According to the report, from McKinsey & Co., Google and the Wharton School, one of every 20 Google searches today is for health information. That’s grown 15 percent a year since 2011.

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HealthTap joins new Facebook Messenger ‘chat bot’ platform https://medcitynews.com/2016/04/healthtap-facebook-messenger/ https://medcitynews.com/2016/04/healthtap-facebook-messenger/#respond Wed, 13 Apr 2016 13:24:46 +0000 https://medcitynews.com/?p=372175

Any Messenger user can ask health questions to HealthTap’s 100,000 U.S. physicians in 141 specialties and get quick answers from whichever doctors happen to see a post.

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Google continues to prove its mettle in public health research https://medcitynews.com/2016/04/371730/ https://medcitynews.com/2016/04/371730/#comments Fri, 08 Apr 2016 17:05:13 +0000 https://medcitynews.com/?p=371730 Despite early concerns, the concept of “crowdsourced health” has caught on with public-health researchers.

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Twitter, India’s Practo team to offer free medical advice https://medcitynews.com/2016/04/twitter-practo/ https://medcitynews.com/2016/04/twitter-practo/#comments Wed, 06 Apr 2016 15:52:03 +0000 https://medcitynews.com/?p=371482 Practo is timing its launch around Thursday’s World Health Day, which focuses on diabetes this year.

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Patients seem wary of N.Y. state’s I-STOP e-prescribing law https://medcitynews.com/2016/03/patients-i-stop-e-prescribing/ https://medcitynews.com/2016/03/patients-i-stop-e-prescribing/#comments Mon, 28 Mar 2016 19:28:55 +0000 https://medcitynews.com/?p=370604 Some of the concerns are legitimate, while others sound like people don’t understand the intent of the law.

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Suit claims Facebook mines private cancer data https://medcitynews.com/2016/03/facebook-cancer-data/ https://medcitynews.com/2016/03/facebook-cancer-data/#respond Wed, 23 Mar 2016 05:21:45 +0000 https://medcitynews.com/?p=370230 The plaintiffs claimed that the websites of the healthcare organizations contain secret “Facebook code” that “commandeers” browsers to capture protected health information and forward the information to Facebook.

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